Media/Tech Consumption:

Social/Digital Media:

Brand Pivots & POVs:

Consumer Behavior is Changing:

  • Dating While Isolating: Tinder reported more than 3 billion swipes in one day; in-app video dates are increasingly popular across Tinder, Bumble, OKCupid & Match.com
  • Constant Contact: Verizon reported 800 million calls in one day; 9 billion text messages
  • Playing Games: Board games and card games and puzzles are wildly popular as people stay at home

Moments in Time:

  • High School Proms
  • 2020 Graduations
  • Earth Day (April 22)
  • Mother’s Day (May 10)
  • National Nurses Week (May 6 – May 12)
  • Teacher Appreciation Week (May 4 – May 8)

COVID-19 Trends 09

Media/Tech Consumption: Quibi is struggling because it overestimated how consumers would absorb short content Warner Bros. debuts ‘Tenet’ trailer in new social ‘Fortnite’ gameplay mode Social/Digital Media: Social networks are adding new features/tools: Facebook...

COVID-19 Trends 08

Media/Tech Consumption: Chicago Public Library and FCB Join Forces to Launch Live Storytime Non-gaming content on Twitch more than doubles year-over-year Social/Digital Media: Social networks are adding new features: Facebook Avatars are rolling out in the U.S....

COVID-19 Trends 07

Media/Tech Consumption: eMarketer estimates the pandemic will drive nearly 11% spike in time spent with social Discord, a chat app for video gamers, provides gamers ways to find each other, coordinate play and talk while playing. (And so far, gamers love it.)...

COVID-19 Trends 06

Media/Tech Consumption: Apple & Google give new overview of how COVID-19 “Exposure Notification” API will function NY Public Library creates An Auditory Love Letter to New Yorkers Social/Digital Media: Social networks are adding new features Instagram adds...

COVID-19 Trends 05

Media/Tech Consumption: YouTube Originals Announces Slate of New Content Amidst COVID-19 #WithMeInitiatives App usage – from business, to gaming and eComm – has surged as people stay at home Social/Digital Media: Social networks are adding new features Facebook is...

COVID-19 Trends 04

Media/Tech Consumption: Google provides new COVID-19 notification tools for websites Social/Digital Media: Social networks are adding new features Instagram Live videos can now stream directly to your desktop; they’re also working on a way to simulcast Instagram Live...