Media/Tech Consumption:
- Chicago Public Library and FCB Join Forces to Launch Live Storytime
- Non-gaming content on Twitch more than doubles year-over-year
Social/Digital Media:
- Social networks are adding new features:
- Facebook Avatars are rolling out in the U.S.
- Instagram adds new profile section to help users connect with resources and products
- Instagram added new anti-bullying measures
- LinkedIn launched polls option to facilitate more engagement
- Facebook is set to acquire Giphy in a deal reportedly worth $400 million
Brand Pivots & POVs:
- Article: Savvy Influencers Set to Benefit from the Pandemic
- Article: Uber to Require Drivers and Riders to Wear Face Masks, Open Windows for Ventilation
- Article: Michael Jordan’s “Last Dance” Was a Social Media Phenomenon
- Article: E.L.F. Cosmetics is Selling a Chipotle-inspired Makeup Collection
- Article: How Fanatics’ All In Challenge Became the Wildest $50MM Celeb Charity Contest Ever
- Article: The Importance of Maintaining a Cross-Media Ad Strategy Through a Crisis
- Article: Rebalancing the “COVID-19 Effect” On Alcohol Sales
- Brief: Nike Aims Phones at the Sky in Search for Sneaker-shaped AR Cloud
- Brief: Airbnb Matches with Bumble on Virtual Date Experiences
- Brief: Busch Light Paints Fan Faces on NASCAR Car
- Brief: Nestle Toll House is Holding a Baking Competition
- Brief: LA Rams Reveal New Uniforms with Snapchat AR lens
- Brief: M&M’s Crowdsources Next TV Spot Via Virtual Coloring Book
- Deep Dive: Where Does TikTok Go From Here
- Outlook: Major League Baseball Projects $640K Per Game Loss With No Fans
- Podcast: The Luckiest and Unluckiest D2Cs, and How They’ll Adapt to Survive
- Study: U.S. Consumer Confidence Amid the Coronavirus Pandemic
Consumer Behavior is Changing:
- According to eMarketer, Americans’ TV time will grow for the first time since 2012
- Consumers are shopping more online and don’t expect to revert to pre-pandemic behavior
- Coping with Stress: More than 40% of consumers said they’ve increased exercise, reading or sleeping habits to cope with pandemic-related stress (Kantar)
- 83% of consumers said behavior by a company’s leadership during the pandemic will influence whether they buy from that company after the pandemic (MWWPR)
Moments in Time:
- LBGTQ Pride (June)
- Black Music Month (June)
- Int’l Picnic Day (6/18)
- Father’s Day (6/21)
- First Day of Summer (6/20)
- World Music Day (6/21)