Case Study

YAH x AT&T

Technology Solutions

Innovation | Experiential activation | creative & production

Where do IoT and 5G connectivity make meaningful connections?

AT&T’s business units utilize YAH’s in-house creative studio and AR/VR lab to develop buzzworthy trade-show displays on a global scale. YAH works with all ecosystem partners to bring the most advanced technology to life in thought-provoking ways.
For the past two decades, AT&T has looked to the YAH team as its go-to crew for larger-than-life innovation stories, collaborating on countless events around the world on behalf of the brand’s role in inspired connectivity.

AT&T Munich Innovation Center

YAH helped create a first-of-its-kind international Innovation Studio, which uses augmented reality to educate AT&T partners and prospects about IoT and 5G.

GSMA Mobile World Congress

YAH designed and built GSMA’s 9,000 ft2 Innovation City at MWC Americas, featuring AT&T, Google, MasterCard, and KT Corporation.

GSMA Mobile World Congress

YAH designed and built GSMA’s 9,000 ft2 Innovation City at MWC Americas, featuring AT&T, Google, MasterCard, and KT Corporation.

Multi-Touch NaaS Table

YAH created an interactive table to show users how AT&T’s Network-as-a-Service (NaaS) technology provides efficiency and security in their operations.

Where do IoT and 5G connectivity make meaningful connections?

AT&T’s business units utilize YAH’s in-house creative studio and AR/VR lab to develop buzzworthy trade-show displays on a global scale. YAH works with all ecosystem partners to bring the most advanced technology to life in thought-provoking ways.

For the past two decades, AT&T has looked to the YAH team as its go-to crew for larger-than-life innovation stories, collaborating on countless events around the world on behalf of the brand’s role in inspired connectivity.

AT&T Munich Innovation Center

YAH helped create a first-of-its-kind international Innovation Studio, which uses augmented reality to educate AT&T partners and prospects about IoT and 5G.

GSMA Mobile World Congress

YAH designed and built GSMA’s 9,000 ft2 Innovation City at MWC Americas, featuring AT&T, Google, MasterCard, and KT Corporation.

Multi-Touch NaaS Table

YAH created an interactive table to show users how AT&T’s Network-as-a-Service (NaaS) technology provides efficiency and security in their operations.

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